Delicious Reimagined

Baker Halls & Co.

Rooted in a legacy of craftsmanship, this range of fruit syrups was born from a passion for bold, flavour-first creations. As the brand evolved, it sought a fresh perspective to stand out in a crowded market. Revisiting its origins, the brand’s rich history and entrepreneurial spirit became the foundation for a modernized identity—one that balances technical expertise with a distinctive, vibrant visual language.

Brand Positioning | Brand Identity | Packaging

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The Juliet